Tax Market Data · ZIP 79927 · El Paso, TX

ZIP Code 79927 — Tax Office Market in El Paso, TX

Market data for ZIP 79927: Hispanic concentration, EITC filing activity, active tax offices, and refund averages — sourced from IRS SOI Tax Stats, Census ACS 5-year, and Refundo market data.

Source data: IRS SOI 2023–2024, Census ACS 5-yr 2019–2023, Refundo (2024–2025) · Back to El Paso overview

Key Metrics · ZIP 79927

Tax Market Snapshot

Hispanic Population
97%
of ZIP 79927 residents
EITC Filing Rate
36%
7,030 EITC recipients
Tax Returns Filed
19,610
IRS returns, this ZIP
Active Tax Offices
39
preparers in this ZIP
Avg Tax Refund
$3,320
Refundo client avg
Median Household Income
$51,735
Census ACS estimate

Source: IRS SOI Tax Stats, U.S. Census ACS 5-year estimates, Refundo market data (2024–2025). All figures are estimates.

Market Analysis · ZIP 79927

What the Data Shows

ZIP 79927 has both a large Hispanic population (97%) and high EITC filing activity (36% of all returns). That combination indicates strong demand for bilingual tax offices that specialize in working-family returns — clients who expect Spanish-language communication and need help maximizing refundable credits. With 39 active tax offices, preparer density in ZIP 79927 is below the city average — which means there is more room to grow a client base here than in higher-competition ZIPs.

Spanish Speakers

86% of ZIP 79927 residents speak Spanish at home, confirming strong demand for Spanish-language tax services in this area.

Limited English

38% speak English less than "very well" — a direct indicator of how important native-Spanish tools are for reaching this client base.

Poverty Rate

20% of residents fall below the poverty line — a population where EITC maximization has the most direct financial impact.

Opportunity Score · ZIP 79927

Market Opportunity Assessment

78
High Opportunity

out of 100 · weighted composite score

The 78/100 opportunity score reflects above-average Hispanic concentration (97%), high EITC filing rate (36%), below-average competition (39 offices) — a strong combination for a bilingual tax office looking to grow.

The opportunity score weights: Hispanic market concentration (30%), EITC filing rate (25%), returns-per-household density (20%), and inverse preparer density — lower competition = higher score (25%). Scores are min-max normalized across all ZIPs in the dataset.

Who Tax Offices in ZIP 79927 Serve

Based on market data, the client base in ZIP 79927 is primarily Hispanic or Latino families with high EITC eligibility. The average refund of $3,320 indicates clients expect meaningful refunds and value accurate preparation. With 39 active preparers, clients in this ZIP have fewer options — early market presence here compounds over seasons.

Conecta is a CRM for tax offices that helps manage this client base — not tax filing software. It handles document collection, bilingual WhatsApp reminders, appointment scheduling, and post-filing follow-up. Tax offices in El Paso use it to run more clients per season without adding staff.

Other ZIP Codes in El Paso

Compare market data across El Paso. All ZIP pages include Hispanic concentration, EITC activity, and opportunity scores.

Tax Office CRM for El Paso, ZIP 79927

Conecta is a CRM and client management platform built for bilingual tax offices in markets like ZIP 79927. Document collection, WhatsApp reminders, bilingual portal, appointment scheduling — all in one platform. Book a 30-minute demo to see what it looks like set up for your office.